For the Fifth Straight Year, First Investors Celebrates Life Insurance Awareness Month

New York, NY, September 4, 2008 - First Investors has again joined forces with more than 100 companies and industry organizations to support Life Insurance Awareness Month (LIAM), a public awareness campaign initiated by the LIFE Foundation to educate Americans about the value of life insurance protection.

"We strongly believe in the importance of life insurance," said Kathryn S. Head, Chairman of First Investors Corporation. "Life insurance coverage is one of the best safeguards people can have for their financial future."

During September, the LIFE Foundation is placing advertising and promoting the benefits of life insurance nationwide. First Investors is stepping up efforts in its offices across the country as well. With the help of new marketing materials, representatives will educate their clients about the importance of life insurance.

"Helping clients with their life insurance needs is a top priority within our organization," said Robert M. Flanagan, President of First Investors Corporation. "Those of us in the industry know just how crucial life insurance can be to a family's financial well being. This September, our representatives are reaching out to create awareness and share this knowledge with their communities."

First Investors has been serving the needs of investors since 1930. Through the Great Depression, World War II, numerous recessions and bull and bear markets alike, the Company has remained committed to its mission—helping clients reach their financial goals. Today, First Investors offers a wide range of financial products and services, including mutual funds, annuities, and life insurance. The Company prides itself on delivering financial services with a “personal touch.” A First Investors Financial Services Representative is a licensed professional who will take the time to learn about your current financial situation and future goals in order to assist you with your financial needs. .

First Investors Corporation
110 Wall Street
New York, NY 10005-3830
1-800-832-7783
www.firstinvestors.com

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