// First Investors Celebrates Life Insurance Awareness Month For the Eighth Straight Year - First Investors Corporation

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Press Contact: Nancy Ferraro (212) 858-8000

First Investors Celebrates Life Insurance Awareness Month For the Eighth Straight Year

New York, NY, August 19, 2011 - First Investors Life has once again joined forces with more than 100 companies and industry organizations to support Life Insurance Awareness Month (LIAM), a public awareness campaign initiated by the LIFE Foundation to educate Americans about the value of life insurance.

"At First Investors, we believe in the importance of life insurance and the peace of mind it can provide," said Chris Pinkerton, President & CEO of First Investors. "Buying life insurance is one of the most important steps people can take to safeguard their financial future."

During September, the LIFE Foundation is promoting the benefits of life insurance nationwide. First Investors is stepping up efforts to do the same thing in its sales offices across the country as well.

"Finding the right life insurance policy for every client is a top priority for First Investors Financial Services Representatives," said Carol Springsteen, President of First Investors Life Insurance Company. "Those of us in the industry recognize how crucial the right policy can be to a family's financial well-being. This September, our representatives will be working hard to create an awareness of life insurance and pass that knowledge along to people in their communities."

First Investors has been in business since 1930 and First Investors Life has been serving the needs of its clients since 1962. During that time we have successfully navigated many difficult economic periods in our nation’s history. Through the personalized service of financial services representatives located in our nationwide network of offices, First Investors uses a face-to-face approach to offer a range of products and services, including mutual funds, annuities and life insurance. Our representatives understand the cyclical nature of the markets, and work closely with clients to establish a disciplined approach to achieving long-term financial goals.

For more information on any First Investors fund, you may obtain a free prospectus by calling (800) 423-4026; writing to First Investors Corporation, 110 Wall Street, New York, NY 10005; or visiting the website www.firstinvestors.com. You should consider the investment objectives, risks, charges and expenses of the fund carefully before investing. The prospectus contains this and other information about the fund, and should be read carefully before investing. An investment in a fund is not a bank deposit and is not insured or guaranteed by the Federal Deposit Insurance Corporation (FDIC) or any other government agency. Past performance is no guarantee of future results.

First Investors Corporation
First Investors Life Insurance Company
110 Wall Street
New York, NY 10005
(800) 423-4026
www.firstinvestors.com


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